I generally try to treat others how I would hope to be treated if we traded places (this excludes complete wankers. I'm not a saint). I'm pretty sure I've been seen as a soft touch in the past but I don't mind much, I'd usually prefer to assume people's motives are genuine, and kindness doesn't (usually) cost much. I don't get out that much at the moment so not a lot if you don't count running round after my gran.