Today's Google Doodle is Celebrating Lotería!
Today’s interactive game Doodle celebrates the traditional Mexican card game, Lotería! It’s also our second-ever multiplayer experience: Play the game with friends in a private match, or match with users around the globe at random.
A smile instantly comes to my face every time I think of Lotería. I think of being with my extended family in Mexico for the holidays, scattering around my Tia Cruz’s house, anxiously waiting for a round to start. I think of us tossing beans at each other in attempts to distract the other from our boards. Most importantly, I think of the laughter, the excitement, and how all the worries of the world melted away as this game brought us together, even if just for a few hours.
So upon being prompted to think of possible interactive Doodles to create for the following year, Lotería almost instantly came to mind. I wondered: If this simple game was so magical and powerful in its original state, how might that be amplified in the digital space? And so the Lotería Doodle was born.
It was exciting to collaborate with five Mexican and Mexican-American illustrators to reimagine many of the classic Lotería game art for the Doodle—along with some new cards for a fun sorpresa! We also partnered with popular Mexican YouTuber Luisito Comunica, who serves in the iconic role of game card announcer for the Doodle.
Although it has changed a great deal since being officially copyrighted in Mexico on this day 106 years ago, Lotería is still wildly popular today across Mexico and Latinx communities, whether as a Spanish language teaching tool or for family game night.
Originating in Italy in the 15th century, Lotería first moved to Spain before reaching Mexico in 1769. The rules are similar to bingo in that players mark spots on a tabla, or board, with a token (traditionally a raw bean) and attempt to fill it before all other players. A designated card announcer randomly pulls colorfully illustrated cards like “La Luna,” or “El Arbol,” and sometimes improvises poetic descriptions that match spaces on the tablas. A shout of “¡lotería!” or “¡buenas!” declares victory for one lucky player, ending the round.
Characters on cards have been updated several times to reflect the social norms of the time. One of the best known versions was created in Mexico by Frenchman Clemente Jacques in 1887. The “Don Clemente Gallo” edition, copyrighted in 1913, features the imagery that’s become a form of folk art synonymous with Lotería.
Today, Lotería’s iconic imagery and the shared experience it fosters across people of any generation has become a source of pride and celebration for Mexican culture. Whether you play today with your familia or a new amig@ around the world, we hope today’s Doodle inspires fun, curiosity, and a healthy dose of competencia
¡Feliz Aniversario, Lotería!
—Perla Campos
Global Marketing Lead, Google Doodle